google logo 世界地球日
今天Google PR更新
Apr
23
Google Site Links (officially Sitelinks) explanation 
Google has refined its Site Links (formally SiteLinks) since the first version of our Best Practice Guide was released in April 2006. These supplementary links are only included below search results snippets for the largest sites - this Sitelinks explanation also gives other reasons.
查看您网站中哪些链接已识别为可直接在 Google 搜索结果中显示的候选链接。
The Google reason behind Sitelinks
This article has to be mainly based on speculation and reverse engineering the sites that do have SiteLinks since Google don't explicitly explain Sitelinks.
You should start with the official Google explanation on Google site Links although all they say is that they are created automatically!
Note that Google now enables you to selectively switch off some Sitelinks within its Webmaster tools facility
Google engineer Matt Cutts gives a little more away.
A useful video post on different elements of results Snippets contains this quote from Matt Cutts about Sitelinks:
“Everybody, regarding Sitelinks, the most we’ve revealed is that our method is algorithmic and that no money is involved. We haven’t discussed exactly how we decide when to show Sitelinks and what they say, and I don’t think we’ll be able to go into detail on that anytime soon. Sorry I can’t give more info”.
查看您网站中哪些链接已识别为可直接在 Google 搜索结果中显示的候选链接。
The Google reason behind Sitelinks
This article has to be mainly based on speculation and reverse engineering the sites that do have SiteLinks since Google don't explicitly explain Sitelinks.
You should start with the official Google explanation on Google site Links although all they say is that they are created automatically!
Note that Google now enables you to selectively switch off some Sitelinks within its Webmaster tools facility
Google engineer Matt Cutts gives a little more away.
A useful video post on different elements of results Snippets contains this quote from Matt Cutts about Sitelinks:
“Everybody, regarding Sitelinks, the most we’ve revealed is that our method is algorithmic and that no money is involved. We haven’t discussed exactly how we decide when to show Sitelinks and what they say, and I don’t think we’ll be able to go into detail on that anytime soon. Sorry I can’t give more info”.
